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CREATIVE DIRECTION
DESIGN STRATEGY + DIGITAL + PRINT
FOCUS BREEDS EXCELLENCE
FROM VISION TO EXECUTION I CAN HELP
Focus guides your brand’s expression and experience across all touchpoints. It’s what closes the gap between strategy conceived and strategy executed into a living, involving, and evolving expression. It is what ultimately sets you apart. Much of my role in working together is to give you the tools to deliver simple experiences that reinforce your brand, create conversions, turn customers into brand champions and position your company for long-term growth.
"I’ve worked with Allana for the last several years across a range of different assignments; everything from corporate presentations and collateral to videos and channel microsites. The common thread across these diverse assignments is that she has always exceeded my expectations. She is able to wrap her head around very complex concepts and elegantly distill them into visually compelling brand assets. Allana is one of the best designers I’ve had the pleasure to work within my 30 years in Marketing, and I recommend her most highly."
PATRIC HURLEY - VP MARKETING
IT'S TIME. FIND FOCUS
Through a collaborate effort, I engage clients in the process to foster respect and invention. Addressing branding together and make the crucial link between brand decisions and business results. I’ll help uncover what truly drives your key target audiences and stakeholders’ needs, perceptions and behaviors, giving you the data to build brand stories and experiences that propel your business forward.
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